The Retail Bulletin Mobile Summit 2011
The interactive programme focused on key mobile retailing challenges, allowing a peer group of executives the opportunity to learn how to drive profit, market share and customer engagement through cost-effective mobile retail strategies.
With economic recovery proving slower than expected coupled with shoppers still remaining cautious in an insecure job market; retailers are still finding it tough to engage their customers and keep them spending their hard earned cash.
In an environment of austerity cuts, increased cost of living and raised VAT, retailers are fighting back by embracing new technology innovations to engage customers, drive profits and increase market share.
After years of discussion, mobile retailing is finally a genuine, profit-driving reality.
With lower-cost smart phones proving hugely popular together with an explosion of exciting mobile apps, effective payment options and improved mobile browsing through faster connectivity; customers can finally shop and compare prices whenever and wherever they want.
Retailers who are already embracing the mobile shopping revolution are increasing their bottom line week on week. Many of those who are ignoring it, however, can face an uncertain future.
Click on the testimonials below to hear what your industry peers thought of the Summit.
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